You’re not short on products.
You’re short on tests that pay off.
Discovery is easy, the hard part is knowing which products are actually worth your money and time. Most sellers lose both testing products a validation layer would have flagged from day one.
Protect your test budget
Review the evidence before committing to ads, samples, and creative.
Understand the risks
See reasons to proceed cautiously, not just reasons to get excited.
Choose your next step
Build a test plan or keep researching.
From "maybe" to a
decision you can defend
Discover
Explore products and review the evidence available for each.
Validate
Every product gets a verdict, a 0-100 opportunity score, five factor readings, and the reasons behind them, including the ones telling you to slow down.
Decide
Test with a concrete plan, budget, angle, and what to watch, or walk away knowing exactly why. Either way, no guessing.
From discovery to decision, from raw data to insight, from guesswork to real confidence.
Understand the evidence behind the decision.
Demand
Review available sales and demand evidence.
Momentum
Assess sales trends using the available history.
Saturation
Review creative activity and signs of market crowding.
Trust
Review available buyer ratings and feedback.
Confidence
See how much evidence supports the assessment.
Demand
Review available sales and demand evidence.
Momentum
Assess sales trends using the available history.
Saturation
Review creative activity and signs of market crowding.
Trust
Review available buyer ratings and feedback.
Confidence
See how much evidence supports the assessment.
Evidence may be incomplete or outdated. Scores do not guarantee product performance.
Everything you need to make
smarter product decisions
Discover Opportunities
Find trending products across multiple markets before they become oversaturated.
Analyze Creatives
See which hooks, formats, and creatives are driving real engagement.
Validate Demand
Analyze demand, competition, and confidence levels before testing.
Marketing Analysis
Understand why products work, their angles, and how sellers position them.
Competitor Insights
Evaluate shops, their revenue and their sales trend.
Track & Scale
Monitor performance trends, identify opportunities, and scale products faster.
Discover Opportunities
Find trending products across multiple markets before they become oversaturated.
Analyze Creatives
See which hooks, formats, and creatives are driving real engagement.
Validate Demand
Analyze demand, competition, and confidence levels before testing.
Marketing Analysis
Understand why products work, their angles, and how sellers position them.
Competitor Insights
Evaluate shops, their revenue and their sales trend.
Track & Scale
Monitor performance trends, identify opportunities, and scale products faster.
From product to test plan
Follow a guided Journey to plan and track your product test. Build a test plan around your product, working through the stages you need.
Available on paid plans. Market Pricing, Creative evidence and the Test brief require Pro.
Example Journey
Your test plan
- Done
Find Supplier
Compare sourcing options
- Done
Market Pricing
See competitor price ranges
- In progress
Unit Economics
Check your margin
- To do
Prepare Store
Plan your product page
- To do
Creative Angles
Pick ad angles to try
- To do
Prepare Test
Set budget and signals
- To do
Launch & Test
Run and track your test
- To do
Import to Store
Add a draft to Shopify
What entrepreneurs say about ValidDs
AC Hampton
CEO, Supreme Ecom
Finding a product is only the beginning. Before you spend on ads, you need to understand the opportunity, the risks, and what still needs testing. That’s what I like about ValidDs: it brings the score, the reasoning, and the next step together to help you make a more informed decision.
You don't need more data.
You need a verdict.
Run your first product through ValidDs and see the verdict, score, and reasons before you spend a dollar testing.
